ABOUT US

Embrace culture and feel luxury.

A unique yukata brand where Japanese tradition and Senegalese colors resonate together - Yukata Do Yusankurobu

Brand Story

Brand story

YUKATA de U5LOVE is a brand that carefully preserves the aesthetic sense and etiquette of yukata, which has adorned Japanese summers since ancient times, while fusing it with the bold and powerful textiles of Senegal.

Born from the encounter of the different cultures of Japan and Senegal, the brand was founded with the desire to provide a luxurious experience that is immersed in culture, and offers one-of-a-kind designs.

Product Features and Attention to Detail

Craftsmanship & Features

Each piece is carefully handmade by skilled local artisans, taking advantage of Senegal's vivid colors and rich weaving culture.

Furthermore, by supervising every detail from a Japanese perspective, we have achieved a beautiful finish that harmonizes the beauty of traditional yukata with modern tailoring.

By combining local technology with Japan's delicate sensibilities, we create pieces that are not just clothing, but have value as a piece of "culture to wear."

Worldview and Mission

Vision & Mission

We are creating a new "culture of clothing" where the elegance of tranquility intersects with the vibrant energy of color.

In modern Japan, opportunities to wear yukata are limited, and putting them on can seem difficult.

That's why we propose various ways of wearing it, such as draping it over your shoulders or tying it, and aim to create designs that anyone, regardless of nationality, can wear casually and stylishly.

We strive to create clothing that combines tradition with the vibrant colors of Senegal to be enjoyed for everyday occasions as well as special occasions.

Message from our Founder/Designer

We hope that through U5LOVE clothing, you can spend your time feeling free and luxurious, being true to yourself.

While cherishing tradition, we want to bring yukata culture closer to you through new styles. With this in mind, we deliver each and every yukata with care.